Sunshine Coast

This program is now fully subscribed.

Bundaberg

Starting 11 October 2010

Register your interest now...

Whitsundays

This program is now fully subscribed.


Get Serious About Your Online Business

 

Introducing the 'E-Business Advisory Services Program' also known as the SBO Program...

Sunshine Coast small business TRAC Consulting in partnership with The Creative Collective have been successful in receiving Federal Government Funding through the AusIndustry Small Business Online Program to deliver an innovative suite of business development workshops to support small businesses in maximising their growth opportunities through the use of internet, email, marketing and communications strategies.

The government funding will support four, six month programs in:-

Bundaberg - South Burnett & Wide Bay Regions
Sunshine Coast - Noosa, Cooloola, Gympie & Hinterland regions
Sunshine Coast - Maroochydore, Kawana, Mooloolaba & Caloundra .
Whitsundays - Whitsunday Coast, Proserpine, Bowen & Island Resorts

The uniqueness of the proposed training process is that participants will be fully engaged in both the theoretical and practical elements of e-business development.

This program will show participants how to create actionable and sustainable e-business strategies by utilising contemporary web 2.0 business tools that will enable them to establish a strategic online presence supported by robust e-commerce and e-communication / marketing tools.

The program known as the “e-business advisory services program” will provide participants with the skills, tools and knowledge to improve their operational capability in the areas of;

• Understanding the online world and how to maximise it in YOUR business
• Conducting online market research
• Building a website that gets noticed
• Attracting traffic to your website
• SEM (search engine marketing) & other online advertising opportunities
• Social Media Marketing
• Analysing Your Data –Statistics and Analytics, Website Optimisation & more

The program developed by TRAC and The Creative Collective will include a mixture of:

• live events
• weekly e-lessons
• live computer labs
• weekly webinars

This form will allow small business owners to study in a flexible manner around their business and family commitments. Mentoring support will also be provided from a group of industry experienced marketing, business development and IT experts.

This six month initiative will provide real value to each participant for a once only registration and administration fee of $297.00 (plus GST) per person. The program is limited to 25 participants in each region and will be available on a first in first served basis.

Expressions of Interest:

For detailed project information including expression of interest / enrolment forms, please call Project Manager Decima McAuley on 07 5439 7999 or email projects@tracc.com.au.

 

News and Events

Collaboration wins funding to get small businesses online

Two award winning businesses have had a great start to 2010 with the announcement that they have been awarded over $350,000 in funding to deliver 18 months of innovative online educational programs to small business owners across Queensland. TRAC Consulting (http://www.tracc.com.au) fou..

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SBO Program announced by Minister for Small Business

The Hon Dr Craig Emerson MP Minister for Small Business issued a media release on 19 January 2010 with The Hon Martin Ferguson MP Minister for Tourism to announce the successful applicants of the Small Business Online program. It is expected that Small Business Online services providers wi..

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Mark Jones

Mark Jones Bio Photo

Mark Jones is principal of TRAC Consulting, a Fellow of the Australian Institute of Professional Facilitators (FAIPF) and has broad executive development, and facilitation experience working in both the private and public sectors. He is recognised for his abilities as a peak performance coach, conference / keynote facilitator and as an executive mentor where he has delivered innovative conference solutions for organisations such as Coca Cola Amatil, BHP, Lion Nathan, Nortel Networks, The Flight Centre and the Club Managers Association of Australia (CMAA)...

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Jeanette Jones

Jeanette jones Bio Photo

Jeanette is an accredited Workplace Trainer and Assessor, has achieved Diploma of Frontline Line Management qualifications and is in high demand as a group facilitator for Women in Business Programs throughout regional Queensland on behalf of Tourism Queensland and the Department of Tourism Regional Development and Industry. 

She is a very experienced business coach and mentor who provides support to many SME’s across regional Queensland. She is is in constant demand to facilitate the “Aussie Host” program...

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Yvette Adams

Yvette Adams Bio Photo

From Big Ben to the Big Pineapple, Yvette has led an exciting career as a entrepreneur of four start up businesses (two of which were purely online), freelance writer, speaker, author, PR/marketing consultant, online and offline editor and events manager. 

She won the Queensland Small Business Champions Specialised Small Business Award in 2008, the Queensland Small Business Champions Young Entrepreneur Award in September 2007 and has been a finalist in numerous other local, regional and national business awards. She is the Regional Coordinator for the world's most prestigious business awards, The Stevies..

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